GLOBE Telecom Inc. said mobile applications purchased by its BlackBerry smartphone users can now be charged to the subscriber’s postpaid account or prepaid load credits.
This new billing system is meant to provide its subscribers ease and convenience of applying their app purchases on BlackBerry App World to their postpaid or prepaid accounts.
“Integrated billing will make it easier than ever for our subscribers to purchase apps for their BlackBerry smartphones,” said Peter Bithos, senior advisor for consumer business. “Through the secure billing system interface, we are able to provide our subscribers a convenient and worry-free way to purchase premium content on BlackBerry App World without the need for a credit card or direct cash payments. The cost of apps purchased from the app store will be charged to their postpaid phone bill or from their prepaid credits.”
Moreover, Globe subscribers will also be offered the flexibility of charging in-app purchases to their regular bill or deducted from the prepaid load, which allows digital goods to be purchased without interrupting the app experience. The new service is expected to roll out in the second quarter of 2012.
Moreover, Globe announced it is expanding its partnership with Flash Networks, the leading provider of mobile Internet optimization and monetization solutions, with the implementation of new Harmony value-added services.
Following the successful deployment of Harmony Web and video optimization and Harmony Analytics, Globe is now launching Harmony Monetization solutions.
As video becomes an increasing portion of data traffic, the data load is magnified. Harmony helps the cellular firm meet the increased demand for mobile data by reducing data load on the network, which improves the quality of the user experience, frees up bandwidth and lowers transport costs.
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